A self-described Geeky Marketer, Kim Kachadoorian is the author of this blog.
Kim has a background in Marketing, PR & Community Relations, Product Development and Project Management. She recently lost her job due to downsizing and needs to find a new career with a growing company. Her web site is http://www.geekymarketer.com
Her most current role was that of the Creative Project Manager at Adair in Dexter, Michigan. Her skill set was utilized for integrated marketing campaigns, designing collateral and anything to do with marketing, PR, and advertising for Adair. Adair is an offset and digital print house that specializes in catalogs, directories, coloring books and manuals (offset) and integrated marketing, variable data, print-on-demand portals and short-run books on their digital press.
Previously Kim was a Project Planner with the safety departments at Ford. Her role started as a just a project management role that blossomed into an internal marketing effort for new safety products to upstream vehicle lines. She created portals and websites to market the technical data to new vehicle programs and implemented SOX controls on those same sites. In addition to these projects she also served as the last liaison for the BoostAmerica! booster seat campaign. This $35 million dollar campaign delivered 1-million booster seats to under-serviced populations in coordination with United Way and a multitude of child passenger safety organizations across the United States.
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